Generative AI Workshop (Cantonese) (Half Day)

• Introduction
  • Warm welcome and an overview of the workshop's goals.
  • Brief introduction to the power and potential of Generative AI, with a focus on how it can enhance daily operations and creativity.
• Generative AI for Text Processing and Content Creation
  • ​Understanding of Generative AI: Exploration of its capabilities, strengths, limitations, and what it can do for you.
  • Campaign ideation and strategy
  • Overview of GPT-based Services: Introduction to services available in Hong Kong, including Poe, Microsoft Copilot, and Perplexity, with use cases.
  • Practical Demonstrations and Hands-On Training
    • Demo: Effective Long Writing with ChatGPT: How to smartly communicate with ChatGPT to get your required results effortlessly. Techniques to overcome limitations of ChatGPT, including prompt engineering, and practical demonstration of creating high-quality, long content with depth, in the most effective and effortless way.
    • Hands-On: Application in Daily Operations: Tailored exercises for participants, focusing on crafting prompts for content creation relevant to the school's outlet channels, such as:
      • Social Media posts - Automate content generation in predefined content styles.
      • Website / Printed contents:
        • Use GenAI to generate news releases / blog posts based on source materials such as video recordings.
        • Use GenAI to generate periodical / journal articles in the appropriate style of your choice.
• Introduction to Image and Media Creation with Generative Tools
  • Exploration of tools such as Dall.e 3, Adobe Firefly, Microsoft Copilot Designer, RunwayML etc for generating images and media.
  • Demonstrations of how these tools can be utilized for creative projects and enhancing content visual appeal.
• Q&A Session